Eine stilvolle Schlafzimmerausstellung mit einem gemütlich dekorierten Bett in Weiß und Grüntönen im Vordergrund. Im Hintergrund steht ein Mann in einer gelben Weste und unterhält sich mit zwei Frauen, die das Design begutachten.

Paths to new standards: INTERNORGA provides inspiration for the hotel industry

An exciting transformation lies ahead for the hotel industry: new trends, innovative concepts and pioneering technologies are shaping the sector and offer fascinating prospects for hosts and guests in equal measure. As the leading international trade fair for the catering and hotel industry, from 14 to 18 March 2025 INTERNORGA will once again be placing the focus on the most important developments in the sector. From sustainable business models and personalised guest experiences to digital solutions, INTERNORGA will demonstrate how the hotel industry is preparing for the challenges and opportunities of the future

Technology and digitalisation: the hotel industry of the future

Digitalisation is revolutionising the hotel industry like almost no other sector, opening up a wide variety of possibilities for a modern, personalised guest experience. Smart check-in systems such as those from straiv make a seamless and contactless arrival process possible, while electronic hotel locking systems, including those from Salto Systems, allow guests to access their hotel room via an app on their smartphone. Guest management systems like the ones presented by ASA HOTEL at INTERNORGA provide individual service offers, optimised processes and proactive guest communication. With other companies from this sector also exhibiting, such as Citadel Hotelsoftware, 3POS and Smart Host, new standards will be presented, demonstrating how digital progress is shaping the future of the hotel industry.

 

Furnishings: atmosphere meets functionality

Attractive furnishings are crucial if your aim is not only to welcome guests, but also to impress them in the long term. Current design trends in the hotel industry focus on a combination of aesthetics, functionality and sustainability. Natural materials such as wood, stone and recycled textiles create an authentic and inviting ambience, while modular room concepts offer flexibility for different uses. The company IKONO, for example, has set itself the task of making the world of seating more modular without compromising on individuality. They will be exhibiting their modular system in Hamburg this year: “INTERNORGA is the perfect platform to present our modular furniture system, which has been specially developed for the dynamic requirements of the hotel and catering industry. This is where we meet decision-makers in the industry who are looking for efficient and modern furnishing solutions,” says Olaf Kramm, CEO of IKONOGmbH & Co. KG.

 

Spas and wellness in the hotel industry: fresh impetus for unforgettable guest experiences

Wellness has long since ceased to be merely an added extra in the hotel industry, and has instead become a decisive factor in guest satisfaction and an important unique selling point. From luxurious spa areas and innovative sauna solutions to sustainable concepts – modern wellness offers are in tune with the times and increase the success of hotels over the long term. That is why they are also featured at INTERNORGA 2025, where well-known suppliers will be presenting pioneering solutions specially tailored to the requirements of the hotel industry. That includes InnoZen: ”We will be presenting our innovative sauna solution, which has been specially developed to meet the needs of modern hotels, at INTERNORGA. The trade fair is the ideal stage for us to talk directly to decision-makers and promote sustainable wellness concepts in the hotel industry,” says Pei Hua Yip, CEO of InnoZen GmbH.

 

A central meeting point for the industry

At the centre of it all: the DEHOGA Club will once again be the focal point for the hotel and catering industry at INTERNORGA this year. The two-storey location right by the upper-floor entrance to Hall B4 (booth 325) provides a modern and relaxed atmosphere for discussions with colleagues. At the same time, it offers the opportunity to find out about relevant topics from the German hotel and catering association (DEHOGA).

 

Press material for download: https://hmc.canto.de/b/GGONG

 

in modernes Badezimmer-Set mit minimalistischer Ausstattung. Zu sehen sind eine Dusche, ein Waschtisch mit rundem Spiegel, ein kleiner Pflanzenkübel und eine integrierte Sauna mit gläserner Front.

Contact

Annika Meyer
PR Manager INTERNORGA
T. +49 40 3569 2445
Annika Meyer