The future of beverages
The growing health awareness of consumers is increasingly reflected in the beverage industry. The NOLO movement (No Alcohol, No Sugar, No Fat) in particular is seeing exciting developments. Avoiding alcohol, sugar or fat is becoming more and more popular without sacrificing enjoyment. At INTERNORGA, you can discover a variety of alcohol-free alternatives that allow you to enjoy wine, sparkling wine, beer or cocktails in a new way. Whether alcohol-free aperitifs, spirits or wine - innovative brands such as Franz von Fein, freikopf and Dr. Jaglas will be presenting their new products, offering not only a conscious choice for health, but also exciting sales potential for the catering trade. You can also try drinks that contain less sugar or no sugar at all, such as the sugar-free children's drinks from Johann Spielmann GmbH.
Power from the bottle – functional drinks
In addition to classic drinks, there are also more and more functional drinks that are not only refreshing but also offer health benefits. Kombucha, smoothies and ginger shots are just some of the trends that are finding their way into the catering trade. At INTERNORGA you will have the opportunity to sample these innovative drinks and see how they are becoming more and more established. Brands such as Pomom, Roy Kombucha and Hydra8 do not only offer flavour with their products, but also added value for health.
Networking and inspiration – the meeting point for the industry
Here you will meet the ‘who's who’ of the beverage scene - from start-ups to global players!
In addition to the many new products, INTERNORGA 2025 offers you a comprehensive overview of the entire out-of-home market in eleven halls. Here you will not only have the opportunity to test products and discover trends, but also to exchange new ideas and solutions in inspiring discussions and networking with other industry players. Join us and experience the future of beverage enjoyment at INTERNORGA 2025!
